Please Pander!

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Photo Credit: © Larry Beckhardt

Are you programming new music for an orchestra? Are you considering new music? Disappointed with the chilly reception generated by most new music you wish to perform? Here’s an idea: pander!

Give the audience what you think they want. Make sure the standards of the work meet your expectations… then program it. Chances are the audience will either love it or hate it. When you finally find a piece or performer the audience enjoys, then find something that compliments that work!

Pandering will humble you. It will make you realize that your art depends on listening to your audience just as you wish them to listen to the music you make. Pandering can free the impasse between the music programmer and the audience – the audience and the musicians. Music is made better when everyone listens!

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